From concept to a cult product — How thoughtful design enabled FLUR Glassware to create lasting impressions.

We partnered with a rising brand to create a full line of glassware and accessories with a strong, recognizable identity. Through an iterative and detail-driven process, we designed a product family that not only looks great but has built a loyal following. Loved by users, celebrated in reviews – this is what design that resonates looks like.

Client
FLUR Glassware
Project
Coffee Glassware
Year
2024
Location
USA
Services
Industrial Design
Design for Manufacturing
Sourcing Management
Manufacturability Support
FLUR - On Table White - V1
The Goal

Develop a product line for a new coffee brand aiming to differentiate through elegance, ritual, and identity. The goal was to elevate everyday coffee tools into objects of desire — each glass tailored to a different coffee experience, yet part of the same refined family.

The Result

A collection of double-wall glasses, each with unique proportions for espresso, latte, cortado, iced coffee and tasting. Through repeated prototyping and formal refinements, we shaped an instantly recognizable product line that became iconic for the brand — praised and loved by its users.

The Result

The FLUR Glassware Collection

Espresso

This versatile cup is designed for everything from a straight espresso or double shot to more indulgent variations like a macchiato with just a spoonful of foam, a split one-and-one pairing of pure espresso and milk-topped espresso, or even an espresso con panna crowned with whipped cream. Its size and shape make it ideal for swirling, sipping, or stirring, adapting to every style of concentrated coffee enjoyment.

Cortado

Perfectly balanced for equal parts espresso and milk, this cup easily adapts to multiple styles—whether you prefer a classic cortado, a straight espresso, or a macchiato split in two to compare flavors side by side. It’s also the perfect size for experimenting with cold foam toppings on espresso or cold brews, making it a small but flexible choice for both hot and chilled coffee creations.

Latte

Sized for a double shot with milk, this cup offers flexibility across a wide range of milk-forward drinks: creamy lattes with a light cap of foam, frothy cappuccinos with thicker texture, velvety flat whites with microfoam, or even dessert-like affogatos where hot espresso melts into ice cream. It’s the all-around vessel for smooth, layered coffee experiences.

Latte XL

The larger format opens up possibilities for more generous servings—classic lattes, indulgent mochas with chocolate, playful affogatos with ice cream, or even non-coffee options like whisked matcha with milk. Its capacity makes it perfect for drinks that call for more volume, extra creativity, or a treat that goes beyond the traditional espresso-milk ratio.

Tasting

The tasting cup is designed to handle a wide spectrum of beverages—slow-sipped coffee or pour-overs, smooth whisked matcha, loose-leaf teas steeped to perfection, or even spirited cocktails like spritzes and highballs. It’s a vessel that embraces variety, giving you the freedom to explore flavors across hot, cold, caffeinated, or mixed drinks.

Iced Coffee

Ideal for cold beverages, this glass adapts to any chilled preparation—brewed coffee poured over ice, refreshing cold brews, iced lattes, or creamy iced matchas blended with milk. It’s also practical for serving still or sparkling water, making it a multipurpose option for staying refreshed throughout the day.

Carafe

The carafe is made to flex between brewing, serving, and experimenting—whether that’s hosting pour-overs, batch brewing for sharing, or creating flash brews directly over ice. It also doubles as a tool for frothing and serving cold foam, turning it into a dynamic piece that supports both preparation and presentation.

Double-walled espresso glass
Our Impact

Customer love turned into real traction and brand growth.

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Total Sales

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Views On Products

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5 Star Reviews

"We started working with Tatiana at SICH and honestly it's been one of the best decisions we've made for FLUR"

– Founder of FLUR Glassware

Our Process

Designed to look and feel beautiful in any kitchen or table setting.

Our Process

Designed through user testing and low-cost iterations before prototyping.

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